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Netflix: Will Content be Enough? (Spanish version)
作者姓名:Mary Kelly; Christopher Swann;
商品類型:Case (Pub Mat)商品編號:W28188
出版日期:2022/03/31內容長度:16 頁

In 2019, Netflix had 167 million subscribers globally and offered thousands of television shows and movies on its streaming application, a growing proportion of which it produced itself. Media giants, who for years had valued the relationship with Netflix because it provided an additional outlet, began to re-evaluate their own (make) versus contract (buy) distribution decision. Leveraging acquisitions, technology investments, and vast content libraries, .....more

AMC: Who's Calling The Shots?
作者姓名:Mary Kelly; Christopher Swann;
商品類型:Case (Pub Mat)商品編號:W25811
出版日期:2022/02/28內容長度:16 頁

In 2020, the movie business was turned upside down by the COVID-19 pandemic, which forced the closure of theatres. Unable to open their doors, exhibitors had little to no revenue to cover costs, and market analysts predicted that the future for theatre chains, particularly AMC Entertainment Holdings (AMC), looked bleak. Then in early 2021, a large number of small retail investors bought shares in AMC. By the July 4th weekend, AMC stock was worth more .....more

AMC: Who's Calling The Shots? - Teaching Note
作者姓名:Mary Kelly, Christopher Swann
 商品編號:W25812
出版日期:2022/02/28內容長度:13 頁

Teaching note for product W25811.

Netflix: Will Content be Enough? - Teaching Note
作者姓名:Mary Kelly; Christopher Swann;
商品類型:商品編號:8B20M187
出版日期:2020/11/02內容長度:11 頁

Teaching note for product 9B20M187.

Netflix: Will Content be Enough?
作者姓名:Mary Kelly; Christopher Swann;
商品類型:Case (Pub Mat)商品編號:9B20M187
出版日期:2020/11/02內容長度:16 頁

In 2019, Netflix had 167 million subscribers globally and offered thousands of television shows and movies on its streaming application, a growing proportion of which it produced itself. Media giants, who for years had valued the relationship with Netflix because it provided an additional outlet, began to re-evaluate their own (make) versus contract (buy) distribution decision. Leveraging acquisitions, technology investments, and vast content libraries, .....more